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MT Lab Innovations Showcase

MT Lab Innovations Showcase

The MT Lab presents its first Showcase of Innovations in Tourism, accessible free of charge to the public in the commercial area of the Montreal Convention Center. The showcase consists of a journey made up of multisensory and interactive installations to see, smell, hear, touch and taste Montreal and its emblematic neighborhoods throughout the seasons.

Atracktiv’s Installation

The sense: Touch The borough: Plateau Mont-Royal and Mile-End The season: Autumn

Upon entering the alcove, participants become conductors of their own experience by interacting with various graphic elements on a large frame representing the Plateau Mont-Royal and Mile-End. Using a projector and an infrared frame, the surfaces touched on this mural give rise to the sights and sounds characteristic of this district.

The experience is made even more immersive by the presence of an interactive bike, an iconic symbol of the Plateau. By pedaling, cyclists trigger other elements on the board. This reconstitution of a bike ride through the streets of Montreal is an inviting, playful and artistic urban staging.

The public piano is even playable via participants’ cell phones thanks to a QR code!

In collaboration with: MT Lab, Montreal Convention Center, Simulation Déjà Vu.

  • Air Canada
  • Banque Nationale
  • Bleu Blanc Rouge
  • Carabins de l'Université de Montréal
  • Cinco
  • Dcbel
  • Desjardins
  • Fizz
  • La Fondation de l'Hôpital de Montréal pour enfants
  • Ford
  • Goodlife Fitness
  • Groupe CH
  • The Idea Hunter
  • Loto-Québec
  • Edmonton Oilers
  • Osheaga
  • Orchestre symphonique de Montréal
  • SAQ
  • Sephora
  • Skip The Dishes
  • Speed XM
  • Sports Experts
  • Vibrant Marketing
  • Ville de Beloeil
  • Ville de Longueuil
  • Ville de Montréal
  • Ville de Québec
  • Ville de Sherbrooke
  • Ville de Rawdon
  • Ville de Repentigny
  • Ville de Saint Lambert
  • Ville de Sherbrooke
  • Ville de Terrebonne
  • Ville de Trois-Rivières
  • Zoo sauvage de Saint-Félicien
  • Air Canada
  • Banque Nationale
  • Bleu Blanc Rouge
  • Carabins de l'Université de Montréal
  • Cinco
  • Dcbel
  • Desjardins
  • Fizz
  • La Fondation de l'Hôpital de Montréal pour enfants
  • Ford
  • Goodlife Fitness
  • Groupe CH
  • The Idea Hunter
  • Loto-Québec
  • Edmonton Oilers
  • Osheaga
  • Orchestre symphonique de Montréal
  • SAQ
  • Sephora
  • Skip The Dishes
  • Speed XM
  • Sports Experts
  • Vibrant Marketing
  • Ville de Beloeil
  • Ville de Longueuil
  • Ville de Montréal
  • Ville de Québec
  • Ville de Sherbrooke
  • Ville de Rawdon
  • Ville de Repentigny
  • Ville de Saint Lambert
  • Ville de Sherbrooke
  • Ville de Terrebonne
  • Ville de Trois-Rivières
  • Zoo sauvage de Saint-Félicien

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