Parade

Gregory Charles lights up the casino
To mark the end of the revitalization work carried out at the Casino du Lac-Leamy, Cossette launched a new project with Société des casinos du Québec ...
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The Inspire Detector
A lie detector created for the SAQ. Using numerous sensors, the activation detects brain waves, heart rate and sweat rate in an attempt to determine i...
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Volkswagen e-Golf
Advertising stunt developped for the Volkswagen e-Golf at the Olympic Stadium. Four cars drive on circular tracks drawn on the ground, each one repres...
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Gift Claw Machine
An interactive game played live on Facebook, imitating toy claw machine games found in some bars and arcades. Using four reactions/emojis on Facebook,...
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Interac Flash Card Box
Let’s be honest. We all love a little instant gratification. Interac has tapped into that (pun intended) with a new social campaign centred on the ben...
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Synesthesia
What does music look like? To try and answer this, the Orchestre Symphonique de Montréal (OSM) called on the K72 agency to develop a campaign explorin...
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Bull-Roulette
The Bull-Roulette is making a comeback at the Montreal and Lac-Leamy casinos! Placed in the center of a giant roulette game, this mechanical bull puts...
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Proxi Race of Regions
This race is a small custom-made athletics track with remote-controlled characters representing the different regions of Quebec, controlled by four st...
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Holidays in the Red
While the holidays are usually a time of joy and celebration, they also cause financial stress for many families. We recently collaborated with Parade...
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